We help you build your business on the web, extend your online presence and engage with your (digital) community.
This involves technology, communication and of course people.
Building a website is no longer rocket science.
But that doesn’t make it easy to turn your business into a success on the web. The best way to build up your business and community is by being empowered to do it yourself.
And this is where we come in…
Yes, we build websites – and we can help you build your’s too – but where we really add value is when we work alongside you and your business to manage your website; fostering the relationships you have with your visitors into a long-term engagement with the digital community.
How do we do it?
We like to work in different ways for different people. So, it could be a regular consultations, a one-off project or simply ad hoc one-to-one chats. We sometimes run workshops too.
Community Management
We offer a series of packages, aimed at helping you to manage your online community and harness its potential, whatever stage it might be in its evolution.
1. Newbie: Setting Up a New Community
Our team will work in conjunction with you to define what you need to do in order to establish a community that will enhance your brand and increase customer retention. We will assist you in finding the right tone with which to communicate with your community, and to find the most effective tools for the job.
2. Health Check: Existing Community
We will carry out a close investigation of your community in the context of your site and make recommendations to help you nurture and grow your customer base.
3. Ongoing: Community Management
We will take on the duties normally assigned to an in-house community management team. We will encourage positive participation in the community and keep you informed on how you’re doing versus your competitors.
Social Media Marketing
With our in-depth understanding of social media (blogging, social networking) and measurement techniques (web analytics, buzz monitoring), we help you to find the best places to talk with your customers and learn how to engage effectively with online communities.
Web testing, conversion optimisation and user experience measurement
So – you have a busy website. Great! But how do you ensure that you are making the most from all these visits? Web testing and user experience measurement guarantees that your site is performing at its best, while conversion optimisation helps refine the sign-posts and messaging along the funnel towards your site’s goals (such as product purchase, newsletter sign up etc). Our unique relationship with the testing community and direct access to crowd-sourced web testing services allows us to provide unsurpassed testing for your website.
Web coaching sessions, events and seminars
We host regular events at Lewes Werks to educate and inform on all manner of topics related to the digital industry. We offer web coaching sessions, with an informal approach, aimed at helping you get the most from your online business.
Friendly Advice
Pop in for a chat or pick up the phone…
- Offering advice on online marketing and digital advertising planning, strategy and execution
- Helping you set up online business systems (e.g. CRM, email marketing, intranets/wikis, management systems)
- Advising on potential business strategies and how to do business through the web (e.g. membership/ community websites, online shops)
Should you require specific skills (e.g. technical, PR, events, business) we can help and support you through our trusted network of professionals, mostly curated through Swarm.
Get in touch with Rosie if you would like to find out more.